How to Write a Sportsbook Feature Article

A sportsbook is a gambling establishment that accepts bets on different sporting events. These sites offer odds on a variety of sports, including football, baseball, and basketball. These betting sites are legal in many states and can be accessed online.

A Sportsbook Makes Money

Sportsbooks make money by setting odds that allow them to generate a profit over time. They also charge a commission for every bet they take. This is often called the vigorish, and it can be quite high.

Betting on the spread

If a sportsbook has odds that differ significantly from other bookmakers, it may offer a better deal for its customers. This can make it a good idea to open several accounts and compare the odds before choosing one.

Be a Good Writer

Writing about sports isn’t easy, but it can be rewarding. If you have a knack for writing, it can be a great way to earn extra income.

The best way to write an exceptional sports article is to follow these guidelines:

Start With a Headline + Sub-Heading

When you are writing any kind of news story, you need a headline that grabs the reader’s attention. The lead of a sports story should be an exciting or interesting fact that will draw readers into the story. This is usually something that is unique to the story or team you are covering, such as a coach’s record or how a replacement player might affect a game.

Use Color and Description to Keep the Interest

When writing about sports, it is important to remember that people are interested in the people on the field. They want to know who they’re going to watch and what they’ll be expecting. A decent feature article will focus on this aspect of the game and include background information about each player or team.

Avoid the Streak of Loss

If you’re writing a feature article about a Boston Celtics team, don’t make a big deal out of the fact that they have lost fifteen games in a row. It may be an interesting topic, but it’s not the most important part of the story.

Feature Stories are More About People, Stats and Records

A good feature story will be more about the players on the team than the actual game itself. Developing the story around a certain character will help to build a connection with the reader, and will make the article more memorable.

Be a True Fan of the Team You’re Covering

It is always a good idea to have some sort of affinity for the team you’re covering. This can be as simple as having a particular favorite player or coach, but it can also be something more complicated.

Having an affinity for the game will also help you to write a more compelling article about that team, as it will be easier to connect with your readers and bring them in.

A good sportsbook will also be mobile-friendly and accept a range of currencies. They should also be easy to navigate and have excellent customer support. This can be especially important for US customers who aren’t used to betting online.